White Paper BBQ will soon be in a new home, moving to downtown Loveland after years along West U.S. 34. And while the new building is undergoing work, the restaurant’s owner will keep things moving out of a food truck parked out front.
Pitmaster and Owner Jim Rowan initially opened the restaurant above Berthoud Brewing Company in west Loveland in late 2021, serving up a series of smoked meats and accompanying sides. Rowan said that the last three years have gone great.
“All we have done is grow,” he said. “Our customer base is amazing, we love them.”
But now the restaurant will be moving to a new location in the former Kirby’s Hitch and Wiring building at the corner of Lincoln Avenue and Third Street. While the full move into the building is still on the horizon, Rowan and his wife Tammy will keep the food flowing from a food truck parked out front and barbecue pits on the northern side of the building.
“It’ll be a non-mobile mobile unit,” he said.
Rowan said the hope is to have the building ready to go by the early summer, adding that they are all working as hard and fast as possible to get it ready for its customers. When it’s done, he said, he believes the space will have a “funky, fun look nobody else in town will have.” This will include indoor and outdoor dining, a bar inside where people can look out the window at the meats being cooked and a sign along Lincoln Avenue on a power pole that has been around for many years.
He added that, aside from the work on the building he is going to “keep bringing our food to people and getting downtown Loveland used to smelling us.”
More information on White Paper BBQ and its new location, 234 N. Lincoln Ave., can be found on the company’s Facebook page.